Author: seanmmasters

Lover of amazing wife, startup strategy, and simplifying all the things.

Giving up

Had an interesting exchange with a long-time friend of mine a couple of months ago. "I tell you I gave up video games at the beginning of the year?" I began. "Really? Wow. Pretty extreme." "I'm not going to start shitting all over them, don't worry. Just felt like it was time. I hadn't really … Continue reading Giving up →

What pets have to do with startups

I have wanted to invest in startups for a few years now but I've never met the requirements to be an accredited investor which are basically, "be rich". So I've always just kept working hard and squirreling money away into other long-term investments like 401Ks, IRAs, REITs, and so on. Enter the 2012 Jobs Act. … Continue reading What pets have to do with startups →

Amazon’s New Food Future

Why Amazon purchased Whole Foods, what it means for consumers, and how Amazon can boldly lead us to a new food future. Lately I've read dozens of articles on Amazon's purchase of Whole Foods Markets. Nearly all of them land the basic strategy, that is, an expansion into an adjacent market. Most don't go much … Continue reading Amazon’s New Food Future →