If you’re in Revenue Operations the chances are high that you wear fifty different hats. Fifty might be an understatement.
Before you lose your marbles and hit burn out, how can you go about asking for more people resources? The good news is you can make this a math problem.
By how much do you impact productivity and revenue? That’s X. If X is net +1 sales executive or more, you’re already paying for yourself.
Next, how much additional productivity-impacting work is on your plate? If it’s 100%, meaning you’ve got twice the work ahead of you than you’ll ever be able to output, a second “you” also pays for herself.
The articles below go into more detail and helped equip us to double the size of our team at Zerto.
#1 is “When to Start and Scale Sales Operations?“, by VC, CEO, and multi-time CMO Dominique Levin.
Dominique’s formula for Sales Ops hiring is simple: you expand the team each time the aggregate productivity gain (%) of the number of quota carrying reps (#) is greater than or equal to 100%.
As Dominique writes, “if you’re delivering a 20% boost in productivity, and you have a 10 person team, then hiring another Sales Ops pro would give you a 2 FTE equivalent boost in productivity, meaning that you probably should have hired them a while ago.”
#2 “The Right Ratio of Sales Ops to Salespeople“, by the fantastic team at SellingBrew.
#3 “In the Best Sales Teams, About Half of the People Are in Support Roles“, by a team of sales pros turned partners at McKinsey.
Sean M Masters 